Bell Let’sTalk 2020
Bell Let’s Talk Day is coming up on Wednesday, January 29, 2020. Bell Let’s Talk is a social awareness campaign that began in 2010. The campaign is an annual initiative about mental health and removing the stigma around conversations on the topic. Additionally, it is meant to bring awareness and a sense of community around mental health. Bell Canada donates 5 cents for every text and social media post that includes #BellLetsTalk. The company will also donate 5 cents for each tweet using the hashtag #BellLetsTalk, each view of the Bell Let’s Talk Day video on Instagram, Twitter, Facebook or Snapchat and each use of the Bell Let’s Talk Facebook frame or Snapchat filter, CTV advises.
Bell Canada encourages individuals to participate in the social campaign to break down the barriers around mental illness. According to Bell Let’s Talk Chair, Mary Deacon “Mental health is a serious, pervasive, underfunded, highly stigmatized yet very common health issue nobody wanted to talk about…Much like many other health issues, it was really time to put this in the spotlight and give it the kind of attention and profile it deserves…The focus remains on eradicating stigma, and as a society, getting to that place where mental health is treated just like physical health”. According to a statement by the National Post, Bell Canada seeks people’s engagement in the cause because mental health experts have consistently said the best way to reduce the stigma around mental illness is to get people talking openly and often about it. Bell Canada advised the company it is set to pass $100 million (CAD) in funding to mental health programs and organizations since it first began the Let’s Talk campaign in 2010.
The Therapy Centre is looking forward to January 29th to spread awareness, remove the stigma, and to support mental health!
References:
Blumental, E. (2019, January 30). What is #BellLetsTalk? Mental health campaign takes over internet. Retrieved from: https://www.usatoday.com/story/tech/talkingtech/2019/01/30/what-bellletstalk-mental-health-campaign-raise-awareness/2721505002/ (opens in a new window)
CTVNews Staff. (2019, January 30) Bell Let’s Talk Day raises more than $7.2M, breaks previous record. Retrieved from: https://www.ctvnews.ca/canada/bell-let-s-talk-day-raises-more-than-7-2m-breaks-previous-record-1.4274778
Hristova, B. (2019, June 14) Bell Let’s Talk is more about marketing than mental health, Canadian researcher says. Retrieved from: https://nationalpost.com/news/canada/bell-lets-talk-is-more-about-marketing-than-mental-health-researcher-says